Bridgestone Shows its Newest Eco-Friendly Tyre, the ECOPIA EP150, at 2010 Geneva Motorshow

05 Mar

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The tyre meets the challenging and previously contradictory objective of combining top-class wet safety with reduced rolling resistance, leading to higher fuel efficiency and lower CO2 emissions.

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Bridgestone has accomplished this breakthrough through the development of materials technology called NanoPro-TechTM combined with a new tread design. NanoPro-TechTM produces a lower rolling resistance coefficient by reducing energy loss in the top compound during rotation. Available material includes stills and ECOPIA EP150 video from Geneva motor show.
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