Supermodel David Gandy Launches Search For The Next Male Star
08.09.2011

Supermodel David Gandy Launches Search For The Next Male Star

The world’s only male supermodel, David Gandy, announces his search for the next male supermodel to star in a TV commercial worth €150,000 and emulate his success as world superstar.

In exclusive behind the scenes access to the MARTINI® LUCK IS AN ATTITUDETM  launch party, international judge David Gandy is joined by stars from around the world and a special performance from Belgium DJ duo, 2 Many DJ’s.
 
The model is heading up the high profile selection panel who will choose the winning candidate following the talent search.

David Gandy rose to fame when he won a modelling competition in 2002 and signed with Select Model Management. He has since taken the world by storm becoming Britain's biggest male modelling export.

He launches the Kisser Casting talent search across Facebook in sixteen countries. The successful candidate will be chosen by a high profile selection panel and will be paid €150,000 to become a worldwide star of the new TV Ad, which involves kissing ten women.

MARTINI®, the iconic Italian brand, has always been infused with style, attitude and optimism from its beginnings. During these early days, nearly 150 years ago, MARTINI® did not want to be just another drinks brand. The founders, Alessandro Martini and Luigi Rossi, set out for MARTINI® to be a lifestyle, promoting playfulness and encouraging those to live life to the fullest.
 

Natalie.jackson@tvcgroup.com/ Claire.palmer@tvcgroup.com